George Canciani – Creative Director / Interaction Design

George Canciani
Tribal Code Design
– Creative Director / Interaction Designer / Web Developer / Brand Strategist / Identity Designer / Conceptual Artist

At the intersection of Art, Science, and Technology.

Delivers creative vision to business solutions through Design Strategy and Visual Communications applied to companies, products, business brands, and cultural organizations in worldwide markets influenced by accelerated change, digital technology, and sustainable ecosystems.

By synthesizing professional disciplines, he has manifested his passions as creative disruption catalyst, brand strategist, UX designer, web developer, coder, systems thinker, professional photographer, and filmmaker.

Started Tribal Code in San Francisco, CA, to integrate his experience and passion for sensory design communications to produce influential Digital Branding and Interactive Business Solutions for the Internet and Visual Communications channels.

His approach generates Interactive Communications through Systems Thinking, blending cognitive research, insight, imagination, intuition, synthesis, analysis, and executable design architecture applied to the Internet through the Web, Social Media, Mobile, Augmented Reality, and emerging wearable technology platforms.

A consistent objective has been to increase the business value and dynamic presence of his clients' companies. He has leveraged client solutions through focused integration of creative disciplines with attention to evolving platforms, scenario planning, contextual relationships, and meaningful visualization technologies.

Partnered with clients in the United States and Europe, delivering digital Brand Design differentiation and competitive advantage for Fortune 500 Companies (IBM, HP, DEC, Compaq, PeopleSoft, ABC Network), Web Startups, Mobile Startups, European Brands, and International Cultural Organizations.
(portfolio clients)

Previous positions include Creative Director at CKS Interactive; Creative Director / Entrepreneur for Oxfam America Trading; Worldwide Creative Director for Corporate Branding at Digital Equipment Corporation (DEC); Design Director at GGK International (Paris, France + Basel, Switzerland); Broadcast Designer at WCVB-TV5.

Born and raised in Europe, he was influenced and driven by seminal movements merging aesthetic intelligence, artistic intuition, Systems Thinking and legacy methodologies originating from the early Bauhaus movement, Ulm School of Design, and the Basel School of Design based on Emil Ruder's system of Swiss Design disciplines.

Immersive influences were the broadcast and film industries, New Media, Interaction Design, Web Development, UX-CSS3-HTML5, Responsive Web, Mobile Platforms, Social Media's current deployment of Mobile / Tablet generated behaviors, and wearable tech sensors.

Currently researching Augmented Reality, Contextual Interaction, Wearable Tech Engagement, and eventually integrating a blend of Embedded UI Sensors, Biomimetic Nanotechnology, AI (Artificial Intelligence), and Expanded Consciousness in designing humane interactive experiences triggered by accelerated adaptation and fuller integration with Nature's intelligence.

The future isn't what it used to be.

Welcome to the accelerated present. Humanize Complexity.

Previous positions:

  • CKS Interactive, Creative Director - Interaction Design. Apple, Compaq.

  • Digital Equipment Corporation (DEC), Creative Director + Corporate Design Management (DEC was acquired by Compaq + HP)

  • GGK International, Advertising Agency, Design Director. IBM Europe Campaigns; Swissair Campaigns (Karl Gerstner/ Marcus Kutter agency) (Paris, France + Basel, Switzerland)

  • Ballmer + Partner AGS, Design Director + Partner; Information Architecture; Brand Identity; Urban Wayfinding Systems Design (Basel, Switzerland)

  • WCVB-TV5 (ABC Television Network) Art Direction + Broadcast Design

Educated in Italy, Switzerland, and the United States:

Harvard University Extension (Marketing Strategy)
Basel School of Design, Schule für Gestaltung Basel,
MFA Design Systems (Basel, Switzerland) Armin Hofmann, Wolfgang Weingart
Systems Design Research (Zurich, Switzerland) Josef Müller-Brockmann
SVA The New York School of Visual Arts (New York) New Media Design / Film /
Conceptual Art with Robert Mangold, Richard Serra, Chuck Close

Cultural and Business Territory:
United States, Italy, Switzerland, Germany, Austria, France, Japan.
Languages: English, Italian, German, Venetian, some French

Conceptual Art and Photography exhibits: New York; Basel, Switzerland; Trieste, Italy.